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Bond International Software

News Release - Jan 2 2001

Global marketing for e-Business recruitment specialists Bond

eBusiness solutions developers Bond International Software Plc is stepping up its global marketing as part of its recently-announced aggressive growth strategy

Bond, which develops and produces world-class, browser-based software for the recruitment, human resource and careers industries, has made two key appointments to reflect its continuing success.

Based at the Group's UK office in Worthing, West Sussex, marcomms specialist Angela Small has been appointed as marketing manager to work alongside existing PR manager Catherine Kelly, and in Richmond, VSA, Mason Coleman has been taken on as sales and marketing director for the Group's US operation.

Angela and Mason, who between them have 26 years' sales and marketing experience, will be providing a global service, whilst retaining focus on their respective markets.

Angela said: 'Mason and I will be providing a comprehensive service to ensure a global marketing perspective for Bond and our customers. Although we will be specialising in our respective markets, we will pool information to ensure that we play an integral part in supporting Bond as it enters this new period of growth.'

Bond global sales director, Tim Richards, said: 'Mason and Angela join us at a crucial period of growth, as we focus on the development of key vertical markets. They each bring with them a wealth of expertise and experience of both sales and marketing.'

Bond, which has seven offices worldwide in the UK, US, Australia, Canada, and South Africa, now has an estimated 20,000 users of its flagship Adapt software in 36 countries.

 
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For further information contact: PR Manager Catherine Kelly at Bond International Software, Courtlands, Parklands Avenue, Goring-by-Sea - 01903 707070.
http://www.bondadapt.com/
email: ckelly@bond.co.uk

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